GOVERNMENT COMMUNICATION THROUGH HASHTAG #ENERGIBERKEADILAN IN THE SOCIAL MEDIA OF THE MINISTRY OF ENERGY AND MINERAL RESOURCES

Keywords: Government Communication, Social Media, #EnergiBerkeadilan

Abstract

This research aims to determine government communication through the hashtag #EnergiBerkeadilan on social media Ministry of Energy and Mineral Resources (EMR). Research with a qualitative approach with a case study method on social media Ministry of EMR, d ata collection techniques with primary and secondary data. Primary data from interviews with key informants and secondary data in the form of literature reviews such as journals, books and related regulations. The results of the research revealed that the hashtag #EnergiBerkeadilan is a summary of Article 33 of the 1945 Constitution and President Joko Widodo's Nawa Cita, which is a tagline from the Ministry of EMR and is continued to become a hashtag on social media of the Ministry of EMR. The hashtag #EnergiBerkeadilan (1) was considered not to change how we spoke verbally or non-verbally on social media, (2) it became a campaign related to programs and performance achievements of the EMR sector on social media Ministry of EMR, (3) it could be used or made content search sources, (4) require activities that are planned and carried out broadly, to become a new means of social networking hashtag #Energiberkeadilan which makes people interested in participating in these activities, and (5) the Ministry EMR regularly carries out Temu Netizen activities, to change how build virtual communities.

References

Besman, Abie, Andika Vinianto Adiputra, and Sandi Jaya Saputra. 2018. "KOMUNIKASI PRESIDEN JOKO WIDODO DALAM VLOG #BALIAMAN ." Jurnal Penelitian Komunikasi Vol. 21 No. 1 (SESINDO) 43-56 .

Buluamang, Yohanes Museng Ola, and Leope Pinnega Handika. 2018. "Komunikasi Pemerintahan Antara Perangkat Daerah di Provinsi Nusa Tenggara Timur (NTT)." Jurnal Penelitian Komunikasi Vol.21 No. 1 57-72.

Caleffi, Paola Maria. 2015. "The 'hashtag': A new word or a new rule?" SKASE Journal of Theoretical Linguistics, Vol. 12 Issue 2. 46-69.

Handika, Leope Pinnega. 2018. Jurnal Penelitian Komunikasi Vol. 21 No.1 57-72.

Indarto, J Marolli. 2018. "Efektifitas Narasi Tunggal." Paparan dipresentasikan pada Rapat Narasi Tunggal Kementerian Energi dan Sumber Daya Mineral. Bandung, April 6.

Mulyadi, Urip, and Lisa Fitriana. 2018. "Hashtag (#) as Message Identity in Virtual Community." Jurnal The Messenger, Vol. 10, No. 1 (School of Communication University of Miami) 44-53. Accessed Mei 9, 2014. http://com.miami.edu/car/miamibeach1.htm.

Munandar, Haris, and Maman Suherman. 2016. "Aktivitas Komunikasi Pemerintahan Ridwan Kamil di Media Sosial ." Prosiding Hubungan Masyarakat Volume 2, No. 1. 423-430.

Ramadani, Thoriq. 2019. "Implementasi Kebiajakan Pengelolaan Komunikasi Publik di Kementerian Energi dan Sumber Daya Mineral." Jurnal Borneo Administrator, Vol. 15 No. 1 1-18.

Ramadani, Thoriq. 2019. "Pengelolaan Komunikasi Publik." Jurnal Good Governance Volume 15 No. 1 11-27.

Sedarmayanti. 2018. Komunikasi Pemerintahan. Bandung: Refika Aditama.

Shan, Chew Min. 2016. "#SG50ShadesOfGrey – The social life of a hashtag." #SG50ShadesOfGrey – The social life of a hashtag. SCHOOL OF HUMANITIES AND SOCIAL SCIENCES NANYANG TECHNOLOGICAL UNIVERSITY, 3 7.

Soemanto, Ariana. 2019. "Strategi Komunikasi Humas Kementerian Energi dan Sumber Daya Mineral." Yogyakarta: Kementerian ESDM, Januari 18.

Soeriawidjaja, Ahmed Kurnia. 2018. "Government Public Relations NARASI TUNGGAL." Paparan dipresentasikan pada Forum Kehumasan Dewan Energi Nasional. Jakarta, 10 23.

Suprawoto. 2018. Government Public Relations perkembangan & Praktik di Indonesia. Jakarta: Prenadamedia Group.

Published
2019-12-30
How to Cite
Ramadani, Thoriq. 2019. “GOVERNMENT COMMUNICATION THROUGH HASHTAG #ENERGIBERKEADILAN IN THE SOCIAL MEDIA OF THE MINISTRY OF ENERGY AND MINERAL RESOURCES”. Jurnal Administrasi Negara 25 (3), 229-45. https://doi.org/10.33509/jan.v25i3.1046.